Webinar Wednesday: Financial Resilience in Birth Centers - Diversify & Thrive


Wednesday, March 25, 2026
12:00 PM - 1:00 PM (EDT)
Join Webinar Wednesday
Category: Webinar Wednesday
Join this session to explore practical strategies for diversifying revenue in your birth centers beyond the global maternity fee!
Learn how to implement several lines of service to increase revenue in your facility even when struggling with census, reimbursement, and other challenges in order to build a more financially resilient model for long term sustainability. 

Presenters

Michelle Rhude, Owner & Midwifery Director (La Vita Bella Birth Center - Jacksonville, NC)

Michelle has been a Certified Nurse Midwife for over 25+ years, working exclusively in out of hospital birth for last decade and is the sole owner and operator of La Vita Bella Birth Center in Jacksonville NC since 2019. She serves on the Board of Directors for AABC and is the NC Chapter President of ACNM. 


Jessica Rhude, Administrative/Billing Director

Jessica is the Office & Billing Manager of La Vita Bella Birth Center, with 8 years of experience in medical billing and coding, facility management, and day to day operations within a midwifery practice. She serves on the IRC and HSBC committees for AABC.

For More Information:

American Association Of Birth Centers Logo 3123 Gottschall Road
Perkiomenville, Pennsylvania 18074
United States
215.234.8068